Nortec Now II

Most recently (i.e., September 25th, 2009), the Autin-American statesman did a write-up promoting the University of Texas performance. It reads, in part,

“For more than 10 years, the gritty, brassy musical sounds that inhabit and provide a living soundtrack for Tijuana have been the muse of Nortec Collective. And even now, with increased violence and a new border wall, not much has changed for this group of musicians.

There’s no doubt that the political and social scenes in Tijuana have changed drastically in the last decade, but these changes have only manifested a need for expression and collaboration, said Pepe “Fussible” Mogt, one of Nortec’s founding members.

“Things will always change and that’s no different for the Nortec Sound,” he said. “The actual sound and the message might change, but the heart of Nortec, the things uniquely Tijuana, (like) the tambora (drumming) and the norteño music will always make up our sound, without them, we stops being Nortec.”

The sound Mogt speaks of is literally what the groups name suggests: Techno and Norteño. The blend of the modern electronica with traditional Mexican music, including norteño along with tambora and banda sinaloense (used to describe popular music born in the state of Sinaloa) are what critics, fans and even scholars have come to praise. The funky beats are catchy enough to be included in successful Mexican films including “Rudo y Cursi” (starring Diego Luna and Gael Bernal Garcia) and the American documentary “Fast Food Nation” by director Eric Scholosser.

While there are two possible billings for the project (‘Nortec Collective presents: Bostich + Fussible’, or ‘Nortec Collective presents: Hiperboreal + Clorofila’) the billing with most bookings is the Bostich + Fussible line-up.

No matter who’s on stage, the Nortec Collective mission is to capture a unique border culture that transcends nationalities and remains true to its native beats while telling the ongoing story of a troubled city.

As Mexico prepares its Centenial and Bicentennial celebrations in 2010, Nortec Collective is creating the country’s soundtrack for the next 100 years. More of a movement than a band, Nortec Collective started in the late 90s when several Mexican musicians began fusing norteño and techno. Since then, they have created a vibrant and uncharted brand of alternative Latin music that transcends its genre. The music is an energy and force, which commands people to shake, dance and move their way out of any inhibition and leave modesty behind. From the moment it begins, a Nortec Collective performance shocks the soul and their universal rhythms create a remarkable harmony between artists and audiences.